The method

SIMPLE methodology. Six stages, end to end.

SIMPLE is the framework BTA runs every engagement on: Start, Immerse, Map, Prove, Launch, Evolve. Each stage has a defined deliverable, a defined customer-team handoff, and a defined exit criterion.

1,000+
Projects on SIMPLE
0
Project failures
Day-2
Owned by your team
The six stages

Each stage has a defined deliverable and a customer handoff.

The framework is the same on a 6-week Quickstart and a 12-month enterprise rollout. Cadence scales; rigor does not.

  1. 01

    Start

    Stage 01

    Confirm the problem to solve, the success criteria, and the operating team that will own the outcome. Most engagements run a 30-minute scoping call here.

    Deliverable
    Scoped engagement with success criteria
    Customer handoff
    Customer team identified
  2. 02

    Immerse

    Stage 02

    Audit the current state with the customer team in the room. Identify the highest-risk gaps, dependencies, and operating constraints.

    Deliverable
    Current-state assessment
    Customer handoff
    Joint understanding of scope
  3. 03

    Map

    Stage 03

    Design the target architecture. Validate against compliance, performance, and operating constraints. Produce the path the engagement will follow.

    Deliverable
    Target-state design and rollout plan
    Customer handoff
    Customer architect sign-off
  4. 04

    Prove

    Stage 04

    Pilot on a contained scope. Verify zero production impact before scaling. Measurable outcomes by close of pilot.

    Deliverable
    Working pilot with validated outcomes
    Customer handoff
    Operating team trained on pilot scope
  5. 05

    Launch

    Stage 05

    Stage rollout in waves. Run side-by-side with legacy where applicable. Reversible cutovers per scope.

    Deliverable
    Production deployment in waves
    Customer handoff
    Customer team operating each wave
  6. 06

    Evolve

    Stage 06

    Hand off to your team. Train operations. Define ongoing review cadence and the post-handoff engagement model.

    Deliverable
    Operating runbooks and handoff documentation
    Customer handoff
    Customer team owns Day-2
Why it works

Failure points caught early. Handoff enforced at the close.

  • Caught during Prove

    Issues that would derail production are surfaced in a contained pilot, before scaling. Reversible cutovers reduce risk further.

  • Owned by your team

    Operators are in the room from Start. By Evolve, the system is operating in production by your team, not by BTA.

  • Defined exit criteria

    Each stage has a defined exit. The engagement does not close until the customer team is operating the outcome on their own.

SIMPLE · FAQ

Common questions about SIMPLE.

Direct answers to what most prospective clients want to know on a first call.

  • What does SIMPLE stand for?

    Start, Immerse, Map, Prove, Launch, Evolve. Six stages every BTA engagement runs through, with a defined deliverable and a defined customer-team handoff at each stage.
  • How is SIMPLE different from a typical project methodology?

    Most methodologies focus on architecture or deployment alone. SIMPLE covers the engagement end to end, including operational handoff. The customer team is in the room from Start, not just the closing handover.
  • Does SIMPLE work for any size engagement?

    Yes. The same six stages run on a 6-week Quickstart and a 12-month enterprise rollout. Cadence and deliverable depth scale to the engagement.
  • How does SIMPLE prevent project failure?

    Most projects fail at execution and knowledge transfer, not architecture. SIMPLE enforces failure points to be caught during Prove (before production), and handoff criteria to be met during Evolve (before close). 1,000+ projects on SIMPLE, zero project failures.
  • Can our internal PM team work alongside SIMPLE?

    Yes. SIMPLE works with your internal project management process. BTA delivers the technical execution; your PM owns business alignment, sign-offs, and stakeholder communication.
30 minutes

Schedule a call. We’ll scope it in 30 minutes.

Bring your hardest architecture problem. We’ll tell you what we’d do, what it costs, and how long it takes.

  • 30-minute scoping call
  • 1,000+ projects shipped
  • Training in every engagement

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